Blastness, the Milan hotel technology company, launched BlastnessPay on 6 October 2026. It is a payments platform for hotels built with payments company Adyen, and it is integrated with the Blastness central reservation system (CRS) and the rest of the company’s software suite.

Blastness says it works with more than 2,000 hotels in Italy and is expanding into other European markets. The company says BlastnessPay has already been running for several months at what it calls major Italian hotels. It has not said how many properties are live, and it has not published pricing, transaction fees or commission rates.

What the product does

According to the company announcement, BlastnessPay handles the payment cycle from booking to reconciliation across direct and indirect sales channels. The functions listed are:

  • Deposits, pre-authorisations, refunds and instalments, with payment deadlines that follow the conditions of each booking.
  • Processing of virtual credit cards issued by online travel agencies (OTAs).
  • Payments taken on the hotel website, through the CRM, from OTA bookings and on property.
  • Automated collections and reconciliation, with dashboards showing transactions, commission costs and reconciliation status.

Guests pay inside the booking flow without being redirected to another page, which Blastness says reduces abandoned bookings. Card data is tokenised, so hotel staff do not see or handle card numbers. Accepted methods include credit and debit cards, digital wallets, bank transfers and local and international payment methods.

The platform connects to property management systems. Oracle Hospitality OPERA is the only one named in the announcement.

The time saving Blastness claims

Blastness says its analysis of hotels already using the product shows automated payment handling saves about 7 minutes per transaction. For a seasonal hotel with 150 rooms processing more than 6,400 deposit and final payment transactions, the company estimates a saving of more than 90 person-days of administrative work a year.

These figures are the supplier’s own estimates. No named hotel, independent audit or underlying data set was published with them.

Andrea Delfini, founder and chief executive of Blastness, described the launch as a strategic step that brings payments into the Blastness Suite. Gabriele Bellezze, country manager for Adyen in Italy, said that in hospitality, payments are no longer an activity separate from booking management.

What is not disclosed

The announcement names no specific countries for the expansion beyond Italy, referring only to European markets. It does not say whether BlastnessPay can be bought without the Blastness CRS, what the contract terms are, or how the cost compares with a hotel’s existing acquiring arrangement. Trade title Travolution reported the same details on the day of the launch.

THD’s reading

  • THD analysis: Reservation and distribution suppliers are adding payments because the processing margin is recurring revenue. Hotels should ask for the full rate card, including the mark-up over interchange, before judging the labour saving.
  • THD analysis: The 7 minute figure is plausible for properties that still key virtual cards and chase deposits by hand, common in seasonal resort hotels. A property that already automates these steps through its PMS or payment gateway will see less benefit.
  • THD analysis: Tying payments to the CRS raises switching costs. Owners should check what happens to stored card tokens if they later change reservation system or acquirer.
  • THD analysis: Only one PMS integration is named. Operators on other systems should confirm a certified, two-way connection exists before signing.