
WTTC forecasts 3.1% European travel growth in 2026, ahead of world
Released in Malta on 7 October, the WTTC outlook puts global sector growth at 2.5% and European international visitor spending up 5.8%, with business travel spending up 4.2%.
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Analysis and longer reads on how hospitality businesses make their money and where it is moving.

Released in Malta on 7 October, the WTTC outlook puts global sector growth at 2.5% and European international visitor spending up 5.8%, with business travel spending up 4.2%.
PERSPECTIVES / UNITED STATESHVS's September Market Pulse forecasts 2026 US ADR of $166 and RevPAR of $105.
PERSPECTIVES / MIDDLE EASTCavendish Maxwell puts Gulf supply at 616,000 keys by 2030, up 25%.
PERSPECTIVES / SRI LANKAHotelivate's 7 October market review finds demand outpacing supply since 2024 and luxury rates 15% to 20% below regional peers…
PERSPECTIVESThe hospitality industry, a realm where service meets sophistication, is more than just a confluence of hotels and restaurants—it is…
PERSPECTIVESIntroduction: As the sharing economy continues to grow, the hospitality industry is experiencing a shift in consumer behavior and…
PERSPECTIVESThis article explores the latest awards and recognition in the hotel industry, analyzing the winners and their contributions to the…
PERSPECTIVESThis article will explore the impact of social responsibility on luxury hotels, highlighting best practices and case studies.
PERSPECTIVESIn this article, we will explore the ways in which luxury hotels are incorporating local culture and heritage into their…
PERSPECTIVESThis article discusses the rise of boutique hotels and explores what makes them so popular among travelers.
PERSPECTIVESThis article aims to provide the latest research and analysis of the hotel industry, including key findings and takeaways.
PERSPECTIVESThis article will explore the growing popularity of wellness tourism and how it has impacted luxury hotels.
PERSPECTIVESThis article focuses on how luxury hotels are adapting to meet changing consumer preferences.
PERSPECTIVESThe hospitality industry is constantly evolving, and keeping up with the latest trends is key to staying ahead of the…
PERSPECTIVESThe hospitality industry has always been one that caters to the masses.
PERSPECTIVESTravel trends are changing and it has become increasingly easier for people to plan a trip.
PERSPECTIVESHome-sharing is a new way of renting accommodations. It’s also open to everybody who owns their own home, from first-time…
PERSPECTIVESThis article delves into the roots of hospitality and how it has evolved over time to become one of the…
PERSPECTIVESThis article explores the growing trend of boutique hotels and their impact on the hospitality industry.