TUESDAY 20 OCTOBER 2026 · The business of hotels, restaurants and travel
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HOTEL SUPPLIERS GUIDE · Portugal

HiJiffy

Conversational AI for hotel guest communication, with a booking assistant, virtual concierge and the new Email Copilot; used by more than 2,600 hotels, founded in Portugal in 2016.

Category
Software & Technology
Country
Portugal
Head office
Vidigueira
Founded
2016

What it supplies

HiJiffy builds conversational AI for hotels. Its console brings guest conversations from web chat, messaging apps and email into one place, and its products include a Booking Assistant AI for pre-booking enquiries and a Virtual Concierge AI for in-stay requests, with multi-property management and guest journey automation. On 16 October 2026 it launched Email Copilot, an add-on that drafts replies for reservations and front desk teams as guest emails arrive, keeps the send button locked until missing information is resolved, and labels sent emails as AI-generated.

The company was founded in 2016 and is headquartered in Vidigueira, Portugal, with offices in Lisbon, Porto and Barcelona. It says more than 2,600 hotels use its platform; its press boilerplate gives the figure as more than 2,100. Co-founders are Tiago Araújo (chief executive), Pedro Gonçalves (chief operating officer) and José Mendonça (chief technology officer). An integration with Oaky delivers upsell offers through HiJiffy’s channels.

Products and services

  • Guest communications console
  • Booking Assistant AI
  • Virtual Concierge AI
  • Email Copilot
  • Multi-property management
  • Guest journey automation

Hotel clients it names

  • Portobay
  • Oliva Nova

As stated by the supplier on its own website. THD has not checked these with the hotels.

Sources & context.

Details are taken from the pages on its own website listed below. Listing last checked 20 October 2026.

  1. HiJiffy: About us
  2. Hotel Speak, 16 October 2026: HiJiffy launches Email Copilot
  3. Hotel Tech Report, 29 June 2022: Oaky and HiJiffy integration
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