- HAP aims to be a pioneer and transform the retail fabric of the Indian dairy industry
- HAP Daily outlets come with amiable customer experience, service consistency and a wide range of product availability
THoD Newsdesk, New Delhi: A leading private sector dairy company in India, known for its selection of high-quality milk products, Hatsun Agro Product Ltd. has touched a milestone of launching its 3000th HAP Daily outlet.
In line with the company’s retail mantra of freshness and quality, all the HAP Daily outlets come with amiable customer experience, service consistency and a wide range of product availability. The outlets are run by well-trained independent franchisees and they offer tremendous growth opportunities, throughout its running course.
RG Chandramogan, Chairman, Hatsun Agro Product Ltd., was quoted saying, “The retail outlet expansion is in line with Hatsun Agro Product Ltd’s growth strategy and its vision of taking high-quality dairy products closer to the masses. Retail expansion in Maharashtra and other regions will augur well for HAP which is augmenting its production capacities with the expected commissioning of a new plant in Solapur, Maharashtra.”
In addition to the entire collection of Arun Icecreams, HAP Daily outlets will selectively retail other products such as Arokya Milk, Hatsun- Curd, Paneer, Milk Beverage, Yoghurt Shakes, Ghee, Butter, Skimmed Milk Powder and Dairy Whitener in different markets. Apart from consumer sale, HAP Daily outlets will also supply its products to retail outlets within the vicinity thereby increasing ease of availability of its products and expanding the brand reach.
“HAP dairy products are seeing good demand and growth with the consumers’ trust in the quality of our product portfolio,” Chandramogan added.
Reportedly, HAP plans to come up with more HAP Daily outlets in newer markets such as Maharashtra, Kerala, Orissa and Chhattisgarh and promulgate its presence in its traditionally strong bases of Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Puducherry and Goa. HAP aims to be a pioneer and transform the retail fabric of the Indian dairy industry.
Chandramogan further stated, “HAP endeavours to establish itself as a household name across the country by offering high-quality dairy products. In achieving this goal, HAP remains fully committed in further expanding its retail foothold in existing as well as in new markets.”
